Universal/Dreamworks’ “Dog Man” will easily stick to the place # 1 on Super Bowl Weekend, a good result for Universal as another of its films, 87north’s “Love Hurts”, is facing an upward struggle to make a profit Against its budget of $ 18 million, as well as Sony/Spy ice cream “Heart Eyes.”
“Dog Man” will take No. 1 with $ 13.7 million, a rigid 62% reduction from its opening of $ 36 million. With a 10-day total of about $ 54 million, it will still be a theatrical profitable edition, although it is facing a fierce competition next weekend for family attention with “Captain America: Brave New World” and “Paddington in Peru” on the way .
“Heart Eyes” is in second place with $ 8.5 million from $ 3,102 theaters against a budget of $ 18 million. In a theater market loaded with horror films such as “Nosferatu” and last week’s new line edition “Companion”, the screens Slasher hopes to get out as a Valentine’s Day Theme offer for couples looking for a horror date night film.
Mouth-to-mouth has generally been positive and earned a b- on cinemascore along with Rat tomatoes Lots of 84% critics and 79% audience.
The prospects are much less rosy for the action movie “Love Hurts”, which has opened for $ 6 million from 3,055 theaters. Critics have panned Ke Huy Quan’s leading role debut with a 16% Rotten Tomatoes Score While the audience is mixed with a C+ on Cinemascore and a 68% RT audience points.
With a budget of $ 18 million ahead of a marketing campaign that included television places during NFL broadcasts to promote Quan’s co-star Marshawn Lynch, Universal does not have a significant loss. But “Love Hurts” looks like it will join “Wolf Man” as the second universal edition in the last month that will have to rely on premium on request and other revenue after theater to break evenly.
